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Tag Archives: Social Media

MoFo Socially Aware Report – April 2016

Posted on April 29, 2016 by GCASE News

We share with you the latest Socially Aware Report from Morrison & Foerster. It is a Burton Award winning guide to the law and business of social media. Read this latest report to learn more about: Discusses what a company can do to help protect the likes, followers, views, tweets and shares that constitute its social media “currency” Reviews a

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How Michelin Earns Word of Mouth Influence in Social Media

Posted on September 15, 2014 by GCASE News

The automotive industry has some of the most passionate talkers. Experts, enthusiasts, celebrities, car guys, and just people looking for answers to their car questions come to the same place: online forums. For brands like Michelin, that’s fantastic for market research, understanding their customers, and hearing what people have to say. But according to Michelin’s Digital Consumer Experience Manager, Carrie

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