The University of Alabama was awarded a $100,000 grant to support research to understand the factors leading to the successes and failures of businesses that went public in 1996, the largest initial public stock offering class on record. The grant will fund research surrounding the “IPO Class of 1996” over the last 20 years and will be conducted by Dr.
Read moreThales S. Teixeira is Lumry Family Associate Professor of Business Administration at Harvard Business School. In this HBS Case Study, he discusses three of the most successful “platform” startups to understand the chicken-and-egg challenge of how companies can attract their first customers. New businesses often struggle finding their first customers. The challenge is even more difficult with startups in the sharing
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The International Trade Administration (ITA) Top Markets Series is meant to help exporters determine their next export market by comparing opportunities across borders. The reports provide updated country rankings and analysis reflecting the latest industry, trade policy, and global economic developments. This year, the series includes seven new reports for industries including franchising, manufacturing technology, and pharmaceuticals. Each report ranks
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General Motors (GM) announced on (03-11-16) it would buy Cruise Automation, a San Francisco-based startup making sensors that turn regular vehicles into ones that can drive themselves. GM hasn’t disclosed the purchase price, but the deal has been reported to be worth more than $1 billion in cash and stock. Cruise Automation is a self-driving car company that develops an
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Most companies use a brand style guide, or also called a brand standards guide. This is a book or document that sets rules on how the brand is visually presented to the public. These rules will instruct vendors, partners, and employees how to properly use and communicate a brand’s visual identity, from proper logo usage, the brand color scheme, the
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